59 Free Email Marketing Softwares & Tools (Top List In 2023)

In this article, you’ll find a list of free email marketing softwares.

They come with fantastic features like:

Forms creation, email template builder, autoresponder, push notification, pop-up builder, conversational marketing, lead capture, transactional email, mobile, SMS and more.

What makes them the best free email marketing tools is that they came highly recommended from thousands of real users (business owners, solo preneurs, recruiters, freelancers, developers, small businesses, large enterprise and also for non-profit) who use them for their email marketing needs from time to time.

Some of these email marketing softwares and platforms are forever free while others gives you free trials for certain days of usage to test them out.

If you’re looking to automate your marketing messages, reach out and engage customers, improve sales, then this free email marketing software list can help you with your marketing campaigns and automations.

Free Email Marketing Softwares List

1. Omnisend

Omnisend is one of the excellent free email marketing softwares that enables you to create stunning newsletters, email & SMS campaigns of all sort for seamless communcation with your customes.

Their easy-to-use platform is specially built with eCommerce features in mind to automate and to sell your product or services online. With their free plan, you can reach up to 250 contacts (500 emails per month, 60 SMS and up to 500 web push notification)

2. Zoho Campaigns

Zoho Campaigns is another popular free email marketing tools which can be integrated with social media platforms. Ideal for those looking for a simplified email marketing automation system for their business. What stood them out is their swift support system.

Futhermore, the price is very reasonable for small businesses. Also, It offers you an unlimited free plan (up to 12000 emails to 2000 contacts) to meet your email marketing needs.

3. GetResponse

GetResponse is known for it high deliverability rates. This is one easy, yet a fantastic marketing automation software tool you will enjoy if you are looking to build elegant optin forms & landing pages. More importantly, increase leads, conversion rates, and customer database.

With Getresponse free plan, you get unlimted emails to 500 contacts.

• 1 landing page,
• Website builder (5GB bandwidth)
• Built-in-templates and more…

4. SALESmanago

SALESmanago comes fourth on this free email marketing software list because it has a fantastic tool that provides a wealth of analytical data, aids in marketing automation, and boosts sales. It's a feature-rich, user-friendly, integrated marketing and sales system with exceptional support. If you place a high value on technical support plus looking for a great and user-friendly tool, Salesmanago has a lot to offer you. Free trial is available.

5. Ortto

If you are a freelancer or you possibly run an online business, Ortto is a good email marketing and automation tool to nurture and grow your leads into active customers through personalized email, SMS and in-app campaigns. Their free plan covers up to 2,000 contacts per month.

6. Marketing 360

Marketing 360 is right for entrepreneurs, and SMBs who are still at the growing phase of their business. If you run a small or mid-size business and you are looking to automate your marketing messages via email or text messages all in one place, this might be for you.

Marketing 360 drag and drop feature that help you create beautiful website with payment processing systems made available businesses. Free trial plan is available which includes a CRM, Payments, and Reputation management.

7. Mailerlite

MailerLite is another fantastic email marketing software solution with a robust system to connect with your audience and grow your business through tools such as automation, website builder, landing pages, templates, segmentation, and an ever-expanding list of integrations such as Wordpress, Shopify, Zapier, Magento, and more. The free trial plan includes 12,000 emails per month within 30 days.

8. User.com

User.com, an all-in-one email marketing platform that offers free email marketing services for small businesses, enterprises, startups, firms and agencies, and more. User.com is secure, GDPR compliant, affordable, and simple to learn and use. Come with a 14-day free trial with no upfront fee to access their email automation tools.

9. Aweber

Wondering while AWeber came on this free email marketing softwares list. AWeber is best for small businesses, solopreneurs, affiliate marketers and small business enterprise that desire cheap email marketing tool with quality customer support.

With their 30-day free plan, you can create, send newsletter and build relationship with your customer and send up to 3000 emails to 500 subscribers with the free plan.

10. Sender

Sender email marketing software is ideal for both small & medium businesses, marketers, e-commerce vendors, bloggers, and entrepreneurs who want to send marketing emails and increase revenue. Their free forever plan gives you:

• Up to 2 500 subscribers
• Up to 15 000 email/month
• Email automation feature

11. Sendinblue

Sendinblue is a great choice for you if you are concerned with high email deliverability rates. Their email pre-test deliverability features comes handy to know if your email will make it to the inbox of your subscribers. Things to enjoy are CRM, Marketing automation, email & SMS marketing, chat, FB Ads and more… With a free account, you can send up to 9,000 emails per month (300 emails per day).

12. VerticalResponse

VerticalResponse is one cool email marketing tool specially designed for small businesses, entrepreneurs and NGO to help in A/B testing, auto-responding, email scheduling, campaign tracking, and more.

If you love to send out professional-looking emails, promotional offers and campaigns with zero HTML coding experience, then try them out. With their free plan, you can send up to 4000 emails per month (300 contacts).

13. Bitrix24

Bitrix is an excellent choice for businesses seeking workflow automation, attendance tracking including CRM services, document management systems, business workflows and many other features. Bitrix24 provides a 30-day free trial is available, and a free plan for starter business tools.

14. HubSpot Marketing Hub

This is another all-in-one marketing automation solution for all business types. HubSpot built-in SEO optimization and integrated blogging & content tools, enables you to create exciting content that gets found online.

Perfect solution for inbound marketing campaigns for modern marketers, and solopreneurs in attracting visitors, converting those traffic into leads, and customers even with the free trial plan.

15. EmailOctopus

EmailOctopus is known for its ease of use, effectiveness, and efficiency in sending emails without wasting time. This email marketing tool is created for business owners and solopreneurs looking to grow and engage their audiences.

With EmailOctopus, you can choose from numerous email templates or create email from scratch. With their Free starter plan, you get up to 2,500 subscribers and 10,000 emails per month. Statistics are kept for 30 days with basic support.

16. SendPulse

SendPulse simple user interface and high deliverability make it one of the industry's best email marketing tools out there. It is also well integrated with SMS services, which makes it an excellent tool to try out.

SendPulse provides unlimited email sends with all the plans, plus a 24/7 live support, excellent deliverability, and detailed reports. The free plan includes 15,000 emails per month.

17. Moosend

Another one on our free email marketing softwares list is Moonsend. If you occassionally sends email newsletters or prefer a”pay as you go” marketing automation services as you thrive in your business. Moonsend is a reliable email marketing solution provider for bulk email sending. The free trial plan enables you to send unlimted emails, automation workflows. No credit card required.

18. MoonMail

This is one of the simplest email marketing software in the market today. MoonMail help you expand your reach with easy and at affordable rates if you decide to scale up your free plan which is amazing and works perfectly like the paid plans.

With their free plan: You can send up to 300 emails every month for free. get 30 campaigns a month, 10 recipients per campaign.

• 1 campaign per day
• 10 recipients per campaign
• Store up to 2,000 Recipients
• Basic support available

19. MailChimp

Mailchimp comes in handy if you are a newbie. If you would love to test the waters on how to send out newsletters or transactional emails before investing deeper into your email marketing projects, then try Mailchimp.

With their free $0 plan, you have free access to the multi-channel tools needed to build your business around 2000 contacts with limited features and basic support.

20. SendGrid

Still on our free email marketing tools and softwares that you can try out online. SendGrid is known for its great email API services which makes it a good choice for developers and website integrations. If you are just getting started with bulk email sending, SendGrid may be a good choice for you. Free Plan: up to 100 emails per day.

21. ExpressPigeon

ExpressPigeon email marketing solution caters for both small and mide-size enterprise to create emails, transactional messages and newsletters to larger audiences with no fuss. Allowing users to subscribe to the software on “per user per month” basis for thier digital marketing campaigns.

22. CleverReach

CleverReach is another simplistic newsletter marketing softwares with a high level of security for creating and sending responsive email newsletters to your subscribers or customers. Simple to use that both beginners and experienced email marketers can achieve quick success with it. Free plan: 1000 emails per month.

23. SmartrMail

If you run a shopify store and you are looking to integrate an email marketing app to your ecommerce store, then SmartrMail comes handy for you to send out transactional emails and SMS campaigns to your customers. Their 15-day free trial plan gives you access to all their standard features including up to 5,000 emails, (1,000 subscribers) with email support.

24. Wix Shoutout

This is powered by Wix. Wix ShoutOut allows you to send emails to contacts collected through your Wix website or contacts imported from external sources. Wix's user-friendly website creation platform also allows you to create, manage, and grow your online presence for your business, blog, store, and more.

25. Dubb

With Dubb, you can virtually use their one-stop solution to grow your entire business empire. An interesting features with Dubb is that you can add a video message to your email to creates interesting out-reach campaigns with a better open-rate for your lead generation. Free trial is available for all business size from enterprise to solopreneur.

26. Mailgun

Mailgun is an email automation service built for developers that need a simple email API integration to send, receive and track email with their app irrespective of the programming language they use. Mailgun ensures easy integrations for developers and numerous apps for the transactional emails.

27. ReachMail

ReachMail made it to our free email marketing software list because many users made some good comments about its flexibility, ease of use, website support and outstanding delivery success even with the free plan. With their free plan, you can send up to 7,500 emails per month to 2,500 subscribers.

28. Jobin.cloud

Jobin.cloud is an amazing all-In-one marketing automation solution highly integrated with LinkedIn. Jobin.cloud is perfect for entrepreneurs, recruiters, marketers, sales people, small business, startups, and infact, suitable for lead generation. The free trial plan comes with automations, trackings and unlimited bulk extraction from searches, groups, events, posts and more…

29. Stripo

Are you looking for inspiration on your next email campaign? Stripo offers over a thousand read-to-use email templates that you can pick from, then with a push of a button, you can send your email newsletter out without delay. With the fee plan, you have limited access to most of their features but there is enough to play around with.

30. Airtable

Airtable is a versatile automation tool that you can use as both a project management tool and a CRM. With the Airtable automation fetaures, you can send an invoice email to your business client. Email can be easily sent directly from your base. The free monthly plan gives unlimted bases for your record up to 1,200, and 2GB attachment space per base.

31. Mailjet

Mailjet, email marketing solution help you send transactional and marketing email with high deliverability rate. Bulky emails can be run through mailjet and email tracking availability is great. Mailjet's free plan includes major features such as unlimited contacts, delivery and analytics dashboards, customer support, APIs, and more. Maximum of 6000 emails per month.

32. Agile CRM

Agile CRM is a good sale and marketing CRM perfect for growing businesses helping them in the aspect of integrating marketing automation with CRM, telephony, social suite, and web analytics.

Free plan features:

• Free 10 users
• 1000 Contacts & Companies
• Lead Scoring, Custom Data Fields
• Unlimited Deals, Tasks & Documents
• Appointment Scheduling and more..

33. Hunter

Hunter.io is known to help find business email online from company and business websites with few clicks. Hunter also integrates with a number of third-party applications, including Pipedrive, Salesforce, HubSpot, Zoho, Gmail, and others.

34. ZeroBounce

When it comes to email list cleaning and email list validation, ZeroBounce is perfect for this. You can effortlessly validate or clean thousands of emails at a snap with quality service. Their free plan covers one free inbox test and mail server test for every month.

35. Freshsales

Freshsales is perfect for salespeople. Make workflow so much easier with sophisticated features and integrations with important tools that can help your business grow and stay organized. User can easily upload their lists of clients to follow up with. Free plan is available to try them out.

36. Streak

One of the best CRMs is Streak which is fully integrated into your Gmail inbox and works with all of your other G Suite applications. If you want to transform your Gmail inbox into a robust CRM from which you can manage any workflow, including sales, customer support, hiring, projects, and much more, then Streak delivers on this.

Streak free plan affords you:

• Basic CRM (500 records)
• Mail Merge (50/day)
• Email Tracking

37. Marsello

Marsello offers all-in-one marketing and management tool that is packed with powerful marketing automations, email and SMS, social media and so much more to grow your business revenue fast. Marsello free plan features unlimited customers, segmentaion, loyalty program and more…

38. Benchmark Email

Benchmark Email is another robust email marketing tool designed to help all kind of businesses and bulk email senders create, send, & automate marketing emails with quality email design, automation tools, & more.

Basic free pan covers: 3,500 emails per month (to 500 contacts) with basic email marketing and automations.

39. Wrike

If you are looking to manage your tasks from start to finish, collect and organize project of all sort, providing full visibility and control over your projects, then Wrike plays its role here. Ideal for project managers and team leads to create, collect and organize project plans and its requirements.

40. TinyLetter

TinyLetter functions effectively in the aspect of creating one's newsletter and reports at a smaller scale. Aside that, it could be increasingly difficult to automate more tasks and use advanced analytics to segment your readers as they grows.

41. Really Simple System CRM

Really Simple System CRM is ideal for small & B2B enterprise. A great tool for customer relationship management. You can synchronize email, manage tasks, track sales including email marketing and automation tasks. The free plan covers unlimited contacts, sutomations, reports, API integrations, online support and a whole lot more.

42. EngageBay

EngageBay is a simple, yet a fantastic all-in-one marketing, sales and service CRM software solution to acquire, engage, nurture and close leads. The best part is that the free trial plan gives you access to their top tools, including sequences, autoresponders, email broadcasts, and landing pages.

43. eWay-CRM

One important feature when selecting the an email marketing software CRM is analysis and tracking features. With eWay-CRM, you can create emails, manage marketing campaigns, import data, and track emails sent including delivered emails that was opened, clicks and unsubscribes.

44. UseINBOX

If you seek for and an advanced automation and reporting software with no technical skill, then UseINBOX might be the ideal automation tool for your email marketing campaign. UseINBOX provides tools for managing subscribers, automating campaigns, creating newsletters with drag-and-drop functionality, reporting, and more.

45. FireDrum Email Marketing

FireDrum email marketing tools provides you everything you will likely need to succeed in your business from email marketing service, website site design, and hosting. You can use from several email templates made available for you or even create yours, the drag and drop editor allows you to create emails with ease; no design or technical skills are required.

46. Campayn

Aside the regular email automation that you can use Campayn to run. They do awesome job in helping their customers increase conversion and lead generation rates due to its awesome reporting features. Also, you can track website visitors and use this information to filter the best for your campaign. The ready-to-use customizable email templates are available to your advantage for your own branding and messaging.

48. Act-On

Act-on digital solutions empowers marketers to automate, grow and expand their businesses at scale their programs. Act-on is just one simple tool you need to get creative, launch and test your best campaigns, and automatically nurture leads with their web forms, landing pages, and email templates.

49. SendLoop

When it comes to non-profits and startups. Sendloop made it on our free email marketing software list because of how it has truly help small businesses grow and scale. You can sign up for free to start nurturing leads on your blog, website, and social media pages with no fuss. Their free forever plan comes with unlimited email delivery for up to 2,000 subscribers.

50. Mailbird

MailBird is a desktop email software, excellent at combining all of your emails into a single application. It enables simple integration of your preferred productivity software, social networking, Gmail, Office 365, Yahoo Mail and other internet services.

The business plan is available for free to try out.

51. Klaviyo

Klaviyo automation solution is ideal for enterprise-level email marketing to provide more individualized experiences through your own marketing channels, including online, email, SMS, and in-app notifications. The price is determined by the number of contacts and SMS messages sent. Email pricing: up to 250 contacts are free.

52. MailGenius

MailGenius is one of the fantastic free email marketing softwares, a genius tool designed to improve email deliverability. This ideal testing tool uses human-friendly solutions and live chat to help you master email. MailGenius works with all of the major email providers, making it an excellent choice for marketers and businesses whose emails frequently end up in the spam folder of a lead or customer.

53. MailTrack

MailTrack is a free email tracking solution that allows users to manage their emails in Gmail allowing you to track your emails and see who and when they are read, which is extremely useful for keeping track of and organizing your schedule and work. MailTrack integrates well with Gmail, and found very useful for following up with people.

54. Converkit

Convertkit is a top lead generation and email marketing automation tool that was created specifically to assist content creators such as bloggers, podcasters, YouTubers, and other content-driven business owners in capturing, nurturing, and automating their lead generation process through custom opt-in forms, landing page templates, workflow automation rules, drag-and-drop email sequences, and more.

The forever free plan covers up to 300 subscribers with unlimited landing pages, forms, broadcasts and more with support availability.

55. Drift

The Drift email management software solution is ideal for sales and marketing folks. You can integrate Drift into your website to encourage users to chat with you and possibly convert them into bookings, meetings, and sales. Drift provides live chat widgets that can be customized, email follow-ups for abandoned chats, conversation histories, email campaign automation, and an AI-powered chatbot.

56. Direct Mail

Direct Mail is the ideal solution to reach out to your clients with updates and services if you are looking for an easy way to produce excellent direct mail campaigns these days. The only drawback is that this application is only available for macOS.

57. Remarkety

If you run an ecommerce business, while not try Remarkety out. This email and marketing newsletter software easily integrates with ecommerce website, allowing you to send triggered emails as well as nicely formatted newsletters. Remarkety includes a plethora of useful features that both automate and improve email marketing. Furthermore, the support and customer service are excellent. A 14-day free trial is available.

58. emBlue

Would you like to complete all of your marketing automations in one central location? emBlue can help you achieve this by segmenting your audience based on interests, website behaviors, creating effective remarketing campaigns, managing conversations with your customers via Email, SMS, Push Notifications, Pop-Up Banners, and more. All of this is possible with emBlue without having to leave their platform.

Free plan features: Up to 5,000 email conversations. 100s of done-for-you email templates & designs, online training with online support available.

59. Netcore Email API

Netcore Email API (formely Pepipost) which is the last on our free email marketing software list, known for its email delivery service which allows users to send emails via SMTP, Web API and ready-made plugins. This email delivery solution is perfect for developers and enterprises.When you signup, you get 25,000 email credits free every month.

Free Email Marketing Tools Summary

I hope you enjoyed this list of free email marketing softwares.

As you have seen, there’s a huge number of free email marketing tools you can use to automate your marketing messages and build relationship with your audience; from the free email marketing software list; you saw some that are completely free and others that are free-trials.

However, each email automation software from this free best email marketing softwares list can be so helpful to your business for lead generation, relationship building to help increase your conversation rates. So just pick and choose the softwares from this list that appeal the most for your kind of business.